Privacy Policy

This privacy policy explains how betmgm-casino-uk.com ("we", "us", "our") collects, uses, stores, and protects your personal information when you visit our website. We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This site is an independent affiliate review site. We are not affiliated with BetMGM, MGM Resorts International, or LeoVegas Gaming Plc. This privacy policy covers only your interaction with our review site, not with the BetMGM casino platform itself. For BetMGM's own privacy policy, please visit their website directly.

We collect the following types of information when you use our site:

• Analytics data: Pages visited, time spent on site, referring URLs, browser type, device type, screen resolution, and approximate geographic location (country/region level). This data is collected in aggregate form and does not personally identify you.
• Cookie data: We use cookies and similar technologies to remember your preferences (such as cookie consent choices) and to analyse site traffic. See section 5 for full details.
• Contact information: If you email us at [email protected], we collect your email address and the content of your message. We only use this to respond to your enquiry.
• Affiliate click data: When you click a link to BetMGM, our affiliate tracking partner may record the click for commission attribution purposes. This data is processed by the affiliate network, not stored on our servers.

We do not collect sensitive personal data such as financial information, health data, or government identification numbers. We do not require you to create an account or provide personal details to use this site.

We use the data we collect for the following purposes:

• Site improvement: Analytics data helps us understand which pages are most useful and where we can improve the user experience.
• Communication: If you contact us, we use your email address solely to reply to your message. We do not add you to marketing lists.
• Affiliate tracking: Click data is used to attribute referrals to BetMGM and calculate any commissions owed to us. This is essential to how we fund the site.
• Legal compliance: We may process data where necessary to comply with legal obligations or to protect our legitimate interests.

Our legal basis for processing your data is either your consent (for non-essential cookies), our legitimate interests (for analytics and site improvement), or contractual necessity (for responding to your enquiries).

We use the following third-party services that may process your data:

• Analytics providers: We use web analytics tools to measure site traffic and user behaviour. These tools may set cookies and collect anonymised usage data.
• Affiliate tracking networks: When you click an affiliate link to BetMGM, the affiliate network processes click and conversion data. This is necessary for commission tracking.
• Content delivery networks (CDNs): We use third-party CDNs to serve stylesheets and scripts (such as Tailwind CSS). These services may log your IP address as part of their standard operation.

We do not sell, rent, or trade your personal data to any third party for marketing purposes. We do not share your data with any party beyond what is described in this policy.

Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:

You can manage your cookie preferences at any time through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling essential cookies may affect site functionality.

We retain your data only for as long as necessary to fulfil the purposes described in this policy:

• Analytics data: Retained in aggregate form for up to 26 months.
• Contact emails: Retained for up to 12 months after our last communication, then deleted.
• Cookie consent records: Retained for up to 12 months, after which you will be asked for consent again.

Under the UK GDPR, you have the following rights regarding your personal data:

• Right of access: You can request a copy of any personal data we hold about you.
• Right to rectification: You can ask us to correct any inaccurate personal data.
• Right to erasure: You can request that we delete your personal data where there is no compelling reason for us to continue processing it.
• Right to restrict processing: You can ask us to suspend processing of your personal data in certain circumstances.
• Right to data portability: You can request your personal data in a structured, commonly used, machine-readable format.
• Right to object: You can object to processing based on legitimate interests or for direct marketing purposes.
• Right to withdraw consent: Where processing is based on consent, you can withdraw it at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

If you are not satisfied with how we handle your request, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our site is served over HTTPS with SSL/TLS encryption. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

This site contains information about gambling services and is intended for adults aged 18 and over only. We do not knowingly collect personal data from anyone under the age of 18. If you believe a child has provided us with personal information, please contact us immediately and we will delete it.

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

If you have any questions about this privacy policy or wish to exercise your data protection rights, please contact us: